EXPO SHOP 2026 Highlights

  • A unified concept that connects modern retail with the packaging industry and the end consumer experience.
  • Simultaneous presence: the complementary trade fairs EXPO SHOP and PACK SHOW offer a complete perspective – from production, packaging, and logistics to retail and visual communication.
  • Expansion into new themes – gastronomy equipment for retail, marketing for exhibitions and events, and store interior design.

DEMO AREA — “Smart Retail & Pack Experience” — The Store of the Future

At the heart of the pavilion comes to life the store of the future — an interactive 150 sqm space that redefines the shopping experience through a fully hands-off approach.

Equipped with the latest smart retail technologies — from autonomous POS systems and dynamic digital signage to smart shelves and intelligent packaging solutions — this immersive concept offers visitors a spectacular journey into the new era of frictionless commerce.

EXPO SHOP 2026 opens the door to the store of the future — a space where technology, design, and customer interaction transform retail into an efficient, innovative, and memorable experience. Together with PACK SHOW 2026, we are creating a complete universe where packaging and the shopping process work in harmony to deliver sustainable and smart solutions.

Here, products packaged with the most innovative solutions showcased at PACK SHOW are displayed, illustrating the entire product journey — from the automated packaging line to the smart shelf of the future.

The result: a fluid, digitalized, and sustainable experience that turns retail into a spectacle of technology and innovation.

  • Events and conferences on the SMART FUTURE STAGE will feature leaders from retail, packaging, and technology industries, addressing key topics such as sustainability, automation, design, and experiential branding — offering participants a 360° view of modern, connected retail.

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